Meet the Founder
Diana Owolade
Founder + Lead Event Strategist
For Diana, great events have always been about more than what happens in the room. They're about the strategy behind the experience, the people it brings together, and the hundreds of details that make it all feel effortless.
With more than 10 years of experience spanning events, executive operations, philanthropy, community partnerships, and organizational leadership, Diana brings a unique combination of strategic thinking and hands-on event expertise to Savvy I Do.
Her career has taken her from producing signature fundraising events generating more than $1.3 million annually to leading conferences, retreats, weddings, brand activations, public events, and large-scale experiences.
Diana has worked alongside CEOs, executive teams, nonprofit leaders, municipalities, agencies, brands, venues, and production partners, managing everything from budgets and contract negotiations to creative partners, guest experience, logistics, and on-site execution.
It's this experience that shaped what Savvy I Do is becoming.
Diana founded Savvy on a simple belief: exceptional experiences start with smart planning.
Today, Savvy I Do brings strategy, creativity, and execution together to help businesses, brands, organizations, and individuals transform their ideas into thoughtfully planned experiences people remember.
Because behind every effortless event is a really savvy plan.